boro business lab

If you’ve heard of the Justice League of America or the Avengers…. it’s kind of like the marketing version of that. The Boro Business Lab was designed by a group of digital marketing agencies in the Murfreesboro, TN area who hear struggling business owners ask the same questions every day. So they made a place where they can come to get some answers.

Feb 11th 2020

9:00AM - 4:30PM

Rutherford County Chamber of Commerce and Visitors Center
3050 Medical Center Parkway
Murfreesboro, TN 37129


Our Sponsors

About the Event

The Boro Business Lab is a one day training experience filled with marketing strategies that you can actually use this week to grow your business.

You started your business so that you can be free, but all too often it feels like a job. Take back control by discovering new ways to bring more customers and streamline your marketing process.

The Boro Business Lab isn’t just another workshop or networking event. It’s filled with done-for-you templates, proven processes and effective execution plans you can plug directly into your business, without the stress of having to “test it”.

Boro Business Lab Event
Valuable Website Creation

A Website that is Valuable

This lab is a must for anyone who manages their own website or wants to hire someone to do it for them. Get to know some of the most important ins and outs of your online presence, including Google Search Rankings, Website optimization and Branding. You will leave with a comprehensive checklist of items to ensure your website is a valuable business asset.

Nashville Marketing Systems

Higher Google Rankings

SEO encompasses a huge variety of skills and techniques. It can be complicated, but Dean Heasley at Nashville Marketing Systems will do his best to de-mystify it. We'll cover the major tactics that you can easily implement and control so that you can raise in the ranks - getting ahead of your competition.

Jeremy Lee Marketing Plan

Marketing Plan That makes sense

You started your business because you do something really well, and you want to share that passion with as many people as possible. The problem is that without a good marketing plan in place, no one knows about your awesome business. Even worse, it can be discouraging to wast money on methods that bring zero return on investment. This lab will help you get rid of the guess work, and start planning the next step that will help you share your business with the world. Get ready for a killer strategy session with Jeremy Lee from Dreamstorm Digital

Social Media Content Strategy

In this lab, Britney Binkley, from Cloud Cycle, will guide you in creating a social media marketing strategy that will reach more of the customers that you want. Learn step by step through choosing what to promote, target audience selection, content planning to attract audiences, time saving tools to use for content curation, and how to create a content calendar and schedule posts in advance so you can go on about your business.


Jeremy Lee Dreamstorm Digital
Jeremy Lee
Dreamstorm Digital
Cloud Cycle
Dean Heasley Nashville Marketing Systems
Dean Heasley
Nashville Marketing Systems
Josh Griffin Creative Boro
Josh Griffin
Creative Boro


  • Registration & Breakfast 9:00 AM
  • Lab #1 - Create A Website that is Valuable (Creative Boro) 9:30 AM
  • Lab #2 - SEO Doesn’t Have to Be Scary: Ranking Higher in Google (Nashville Marketing Systems) 11:00 AM
  • > > Lunch Break & Panel Discussion 12:30 PM
  • Lab #3 - Crafting a Marketing Plan that Makes Sense (Dreamstorm Digital) 1:30 PM
  • Lab #4 - Creating a Pixel Perfect Facebook Ads Strategy (Purple Ninja Media) 3:00 PM
  • Wrap Up 4:30 PM

What Others Say

Really high-level presenters. Well worth the time and effort!​

I liked all the different Labs. Building a website, how important SEO is, how to market a business using emails. Did know realize there was so much. There was great participation and kept everything interesting.

I learned how to better market my business and was provided very helpful resources to do so.

Full Boro Business Lab Event

$ 199
  • Food/Drinks
  • Access to 4 Sessions
  • Workbook of Materials

Save your spot

We’ve priced this event so that anyone can attend. The cost is $199 for the day (that includes a free breakfast & lunch and free giveaways). If you have team members that you’d like to attend with you, grab them a ticket and bring them along!

Don't miss out! Seats are limited and tickets are selling fast.

Rutherford County Chamber of Commerce and Visitors Center
3050 Medical Center Parkway
Murfreesboro, TN 37129

Send Us A Message

If you have any questions about the event, please contact us.

(615) 900-4137 |